After months of planning and negotiating, Cannondale South Africa and its dealer network have taken the bold step of adjusting the pricing structure on Cannondale bicycles.
“South Africa has a unique economic environment. This coupled with the after-effects of Covid and erratic currency fluctuations have seen bicycle prices skyrocket over the last few years. Our objective is to ensure Cannondale Bicycles are always accessible to as many cyclists as possible.
Thanks to our multi-brand strategy, we have been able to re-align bicycle prices and offer a premium product in Cannondale as a fantastic value-for-money proposition. We’re unlikely to run specials in future due to the pricing being as competitive as it now is. We do believe that this strategy will offer a reprieve in what is currently a very difficult economic climate for South African’s” – Mark Nel, National Sales & marketing Manager at Omnico.
For pricing and availability head to cannondale.com/en-za, or your nearest Cannondale dealer
