Goodyear, one of the world’s leading tire manufacturers, has announced an exciting new partnership with Orim Global, a South-African based distributor of cycling products. This will see well known tires like the Eagle F1, synonymous with motorsports, being offered as a bicycle tire. The partnership makes Orim Global the sole distributor of Goodyear’s bicycle tires in South Africa, further strengthening Goodyear’s position in the African market.
This strategic partnership is a significant milestone for both companies. Goodyear has been operating in South Africa for over 75 years and has a deep understanding of the local market. Orim Global, on the other hand, has established itself as a trusted supplier of cycling products and has a dealer network across South Africa ensuring that all cyclists will have access to the Goodyear range.
The partnership between the two companies will allow Goodyear to leverage Orim Global’s local knowledge and expertise to better serve its customers in South Africa. As a result, customers can expect to see an even wider range of high-quality Goodyear tires available in the South African market.
The Partnership: Entering the South African market
Speaking about the partnership, Goodyear’s Commercial Director, Ben Evans, said: “We are delighted to be entering the South African market with our latest range of premium bicycle tires: designed, developed and produced in-house at our state-of-the-art facility in Nantou, Taiwan.“
“Despite being a relative newcomer to the bicycle segment, Orim Global come with a wealth of experience across multiple sectors, and we are convinced they are the right partner to launch the brand in South Africa. We look forward to a long and successful partnership and can’t wait to get started”.
Excitement about the partnership
Similarly, Orim Global’s Managing Director, Jaco Malan, expressed his excitement about the partnership, saying: “We are proud to be partnering with Goodyear, a brand that is synonymous with quality and innovation. We are confident that our extensive distribution knowledge, combined with Goodyear’s world-class products, will enable us to provide our customers with the best possible products and service.”
The Range
The range of products that will hit the local market by July includes tires for Road, Mountain and Gravel bikes. Below is an overview of the tires that you can expect:
Road
Eagle F1 R
For the road athlete serious about performance and cutting-edge tech, who demands straight line speed, cornering performance & puncture resistance from one tire.
Eagle F1 SuperSport R
The Eagle F1 SuperSport R is the ultimate weapon for race day performance, time trial and triathlon competition.
Vector 4Seasons
With its reinforced sidewall and anti-puncture belt, the Vector 4Seasons is at home on any road you ride, at any time.
Eagle Sport
Designed to balance multi-condition grip and robust durability, Eagle Sport delivers great day-in, day-out precision and control at every turn in an economical package.
Vector Sport
Multi-condition durability with enhanced puncture protection makes the High-Performance Vector Sport a dependable choice for endurance road applications. Features a dual R: Shield anti-puncture belt and robust 60tpi single ply carcass along with tubeless ready and tube-type options.
Mountain
Peak
For anywhere off road where rolling efficiency is high on the ‘must have list’. From long alpine loops to competitive XC racing. There’s no Peak too high.
Escape
When the singletrack slopes downwards, and the trails begin to show their teeth. Dry to intermediate conditions and loose surfaces, the Escape offers versatile off-road performance in all conditions
Newton MTF
Best suited to your front wheel. Intended for a broad range of conditions from loose to wet, the Newton MTF is most at home on challenging terrain where high levels of control are required
Newton MTR
Best suited to your rear wheel. Intended for a broad range of conditions from loose to wet, the Newton MTR is most at home on Downhill & Enduro terrain or rowdy trails.
Gravel
County
The County is your trusty companion to get you anywhere you want to go, with speed and efficiency. Widely spaced side knobs offer confidence on loose terrain while the slick centre tread minimises rolling resistance.
Connector
The Connector is capable of tackling any terrain. A versatile tread pattern featuring tightly spaced centre knobs combined with aggressive side knobs mated to our Tubeless Complete™ construction.
Peak Gravel
The hard-hitting member of the Goodyear All-Terrain family. A tire that excels in every department, weight, rolling efficiency, durability, traction and ease of use. Just as likely to be seen conquering long alpine climbs as it is taming the inevitable decent that follows.
For More information contact us on +27 64 513 4969 or email us on orders@orimglobal.co.za
Got my grubby little paws on two of the first sets that came in.
The MTB looks spiffy with the black sidewalls and white lettering.
Have not had a ride yet on the tekkies. Saw that the guys that serviced my rear shock made a cockup and I first have to go sort that out...........
Itching though.............