![\"Reach](\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-2-0-91769300-1358175105.jpg\" "\\"\\"")
<\/a><\/p>\nPowerade special events manager Danny Williams (left) and Reach for a Dream recipient Vuvu, 15, give her brother Andile, 5, a push start in preparation for The Herald VW Cycle Tour. Photo: Coetzee Gouws\/fullstop<\/em><\/span><\/p>\n Powerade\u2019s special events manager Danny Williams said it was these values that resonated strongly with the sports drink brand.<\/p>\n \u201cOur brand is very much about family togetherness and living a healthy, active lifestyle. We love the fact that the new event has kids riding with their moms and dads.\u201d<\/p>\n Williams said the 10km race was a welcome addition to the line-up and that Powerade had been a proud sponsor of the road and mountain bike family events since their inception.<\/p>\n He said the sponsorship would once again include a financial contribution, liquid refreshment for participants and novelty items for the goodie bags. \u201cOur two Gig Rigs (mobile music trucks) will also add to the festive atmosphere over the weekend.\u201d<\/p>\n Aside from the sponsorship aspect, Williams said the tour was important from a corporate social responsibility perspective.<\/p>\n \u201cWe are very happy about Reach for a Dream\u2019s involvement and that they benefit directly from it.\u201d<\/p>\n Proceeds from the family road races go to the non-profit organisation, which makes the wishes of children with life-threatening illnesses come true.<\/p>\n One such recipient is 15-year-old cancer survivor Vuvu, who was diagnosed with aplastic anaemia last year and received a life-saving bone marrow transplant from her five-year-old brother Andile.<\/p>\n Vuvu\u2019s wish for a scrapbooking kit was fulfilled last October and kept her busy during her four-month stay at the Red Cross Children\u2019s Hospital in Cape Town.<\/p>\n Now in remission, the Victoria Park High School pupil described her little brother as \u201cvery brave and joyful\u201d and said the operation had strengthened their already close bond.<\/p>\n She said she would be there to cheer Andile on when he takes part in the Toddlers\u2019 Dash at Hobie Beach in PE on Saturday, February 2.<\/p>\n All the family road and mountain bike events take place on the Saturday, while the 55km Pursuit and 106km Classic round off the weekend on the Sunday.<\/p>\n Enter at www.heraldcycletour.co.za<\/a> before January 21.<\/p>\n