![\"yellow_thehub_article.jpg\"](\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-2-0-49746800-1440133745.jpg\" "\\"\\"")
<\/a>Our very yellow beginnings in a pre-Facebook and Twitter world.<\/span>\n<\/div>\n<\/a>By 2008 we’d dropped the yellowness and adopted a look ‘n feel which in part carries through today.<\/span>\n<\/div>\n<\/div>\n<\/p>\n
So what\u2019s in a name?<\/h2>\n
Over the years many have asked \u201cWhy The Hub?\u201d. To me it was always a natural choice. \u201cHub\u201d describes a central meeting point, a central connection point in computer networking and, of course, is an integral part of any bike. It speaks to a lot of what the site is about. So \u201cThe Hub\u201d it was or rather The Hub SA (www.thehubsa.co.za) thanks to someone squatting on the much desired domain www.thehub.co.za. <\/p>\n
<\/a>One of the many branches of The “other” Hub causing some confusion. <\/span>\n<\/div>\nWhile to me \u201cThe Hub\u201d has always been obvious, it\u2019s not something that immediately shouts bicycles. As a result of the generic appeal of \u201cthe hub\u201d it turns out there are many other \u201cThe Hubs\u201d. From clothing stores to community groups, building complexes and even Chain Reaction Cycles\u2019 version of The Hub.<\/p>\n
More recently we\u2019ve been getting messages from friends and family cheekily enquiring about our new \u201coffices\u201d and rapid expansion. To the point that when new acquaintances ask where I work they immediately respond \u201coh, that clothing store\u201d. No!<\/p>\n
While the arrogant side of me wants to say \u201ccome on guys, we are THE Hub\u201d, it doesn\u2019t make sense to get lost among all the other hubs, diluting our brand.<\/p>\n
The solution?<\/h2>\n
Simply: Bike Hub. <\/strong>We get to keep our \u201cHub\u201d heritage and maintain our identity as \u201cHubbers\u201d, but add an important distinction which ties us more closely to our vertical: bikes and bike riding. Whats next for Bike Hub? Symbolically it’s a significant shift for us. We’ve survived our “tweenage” and adolescent years, now grown up and ready to take on the world.<\/p>\n Thanks for the support from the many Hubbers, old and new, over the years. Without you, the community driving the site, we’d not exist!<\/p>\n Here’s to the many ahead. We’re excited to get going!<\/p>\n Matt Eagar<\/strong> Initially the changes will mostly be cosmetic. From today (Friday, 21 August 2015) you’ll notice the logos and naming on the site change over, along with our social media accounts.<\/p>\n Over the course of this weekend you’ll begin to see requests to www.thehubsa.co.za automatically redirected to www.bikehub.co.za as it becomes our primary domain name.<\/p>\n Our social media accounts will be updated as follows: Eleven years ago in August 2004 The Hub was born. Then just a rudimentary, glaringly yellow message board populated by little more than a handful of users. We\u2019ve certainly come a long way. From those humble beginnings as a small side project to the largest cycling website in South Africa and among the top 15 […]<\/p>\n","protected":false},"author":1,"featured_media":47381,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[201,3636],"featured_location":[],"class_list":["post-19435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-bike-hub","tag-the-hub"],"_links":{"self":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/19435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/comments?post=19435"}],"version-history":[{"count":0,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/19435\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media\/47381"}],"wp:attachment":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media?parent=19435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/categories?post=19435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/tags?post=19435"},{"taxonomy":"featured_location","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/featured_location?post=19435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/a>
What does this mean? Practically not all that much changes. Our logo sees a slight tweak, our official domain name will become bikehub.co.za<\/a>, but all old links and thehubsa.co.za<\/a> remain intact and we continue on as Hubbers.<\/p>\n
Founder – The Hub Bike Hub<\/em><\/span> <\/p>\nSome house keeping: <\/h2>\n
– Twitter: @bikehubber<\/a>
– Facebook: Bike Hub<\/a>
– Instagram: @bikehubber<\/a>
– Google Plus: Bike Hub
– YouTube: Bike Hub\n<\/div>\n","protected":false},"excerpt":{"rendered":"