At SRAM, we know that if a technological advancement clutters the experience, it shouldn\u2019t be called an advancement at all. Because it\u2019s a bicycle. It\u2019s supposed to be simple. To make something elegant to the point where it removes what\u2019s in the way… that\u2019s advancement. And that is the standard we held ourselves to while developing our first electronic shifting system. It\u2019s called SRAM RED eTap.<\/p>\n
Featuring SRAM\u2019s advanced shift logic (right lever makes it harder, left lever makes it easier, both levers to change the front ring) with SRAM RED eTap you\u2019ll shift more, with less effort and spend less time doing it. Shifting has never been more intuitive or as easy as this.<\/p>\n
SRAM RED eTap is engineered to go the distance. It has been rigorously and successfully tested for years at the professional and WorldTour level. And now, it\u2019s ready for the rest of the world. Are you ready to shift forward?<\/p>\n<\/p>\n