{"id":17882,"date":"2016-07-14T14:40:00","date_gmt":"2016-07-14T13:40:00","guid":{"rendered":"https:\/\/bikehub.co.za\/news\/2016\/07\/14\/international-boost-for-tour-of-good-hope-r5192\/"},"modified":"2023-02-08T07:56:31","modified_gmt":"2023-02-08T07:56:31","slug":"international-boost-for-tour-of-good-hope-r5192","status":"publish","type":"post","link":"https:\/\/bikehub.co.za\/news\/international-boost-for-tour-of-good-hope-r5192\/","title":{"rendered":"International boost for Tour of Good Hope"},"content":{"rendered":"<p>Leading international cycling brand Scicon have announced a new two-year sponsorship of the Bestmed Tour of Good Hope, which will see them become one of the official presenting sponsors.<\/p>\n<p>After supporting the past two editions of South Africa\u2019s flagship road stage race, they have increased their commitment in a deal worth R1.8-million per year.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-39067100-1468507309.jpg\" data-fileid=\"762340\" data-fileext=\"jpg\" rel=\"\"><img decoding=\"async\" data-fileid=\"762340\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-39067100-1468507309.jpg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-39067100-1468507309.jpg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">International cycling brand Scicon have announced a two-year sponsorship deal with the Bestmed Tour of Good Hope. Photo: Capcha.<\/span><\/p>\n<p>Established in Italy in 1980, Scicon have grown into a leading global brand, providing the ultimate solution for the secure transportation of bicycles.<\/p>\n<p>ASG International chief executive Heinrich Dannhauser was delighted to welcome Scicon on board for the five-day race, which will be based in the Boland region of the Western Cape from March 6 next year.<\/p>\n<p>\u201cScicon are a leading brand in the world of cycling,\u201d said Dannhauser. \u201cThey are the number one choice of professional road racing teams and have an incredible global footprint.<\/p>\n<p>\u201cThis will undoubtedly help to further increase the international appeal of the event, which is already attracting a significant contingent of international riders.\u201d<\/p>\n<p>Scicon international sales manager Chris Pearce said they had a strong connection with the country through ASG and already back many of their events.<\/p>\n<p>\u201cRoad racing is in our DNA,\u201d he said.<\/p>\n<p>\u201cWe\u2019ve been engineering and manufacturing bike bags, cases and protection since 1980. We are established as the global leader of bike transportation.\u201d<\/p>\n<p>ASG Events chief executive Wynand de Villiers said they had been unwavering in their commitment to establish the Tour of Good Hope as South Africa\u2019s national tour.<\/p>\n<p>\u201cEven though we have achieved this, we remain committed to increase the value offering and rider experience every year,\u201d he said of the Cycling SA-backed event.<\/p>\n<p>De Villiers said each participant would receive customised Scicon racing bags with a retail value of more than R1 600 apiece in what he termed a \u201cproduct and services sponsorship\u201d.<\/p>\n<p>\u201cWe are very fortunate to have partners such as Scicon, Bestmed and the City of Drakenstein who share our vision.\u201d<\/p>\n<p>Pearce said their Tour of Good Hope mission was to ensure safe, stylish and stress-free travel for participants.<\/p>\n<p>\u201cWe offer a range of products to transport and protect bicycles and equipment needed when travelling to a race.\u201d<\/p>\n<p>He said their bike bags and cases were lightweight, easy to pack, simple to manoeuvre and protective.<\/p>\n<p>\u201cWe understand our customers lead active and adventurous lifestyles and want to make it as easy as possible for them to bring their bikes with them.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading international cycling brand Scicon have announced a new two-year sponsorship of the Bestmed Tour of Good Hope, which will see them become one of the official presenting sponsors. After supporting the past two editions of South Africa\u2019s flagship road stage race, they have increased their commitment in a deal worth R1.8-million per year. International [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":41510,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[1622,173,450],"featured_location":[],"class_list":["post-17882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-bestmed-tour-of-good-hope","tag-scicon","tag-tour-of-good-hope"],"_links":{"self":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/comments?post=17882"}],"version-history":[{"count":0,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17882\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media\/41510"}],"wp:attachment":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media?parent=17882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/categories?post=17882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/tags?post=17882"},{"taxonomy":"featured_location","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/featured_location?post=17882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}