{"id":17727,"date":"2016-08-17T04:00:00","date_gmt":"2016-08-17T03:00:00","guid":{"rendered":"https:\/\/bikehub.co.za\/news\/2016\/08\/17\/trailwolf-a-new-kind-of-bike-shop-r5415\/"},"modified":"2023-02-08T07:47:36","modified_gmt":"2023-02-08T07:47:36","slug":"trailwolf-a-new-kind-of-bike-shop-r5415","status":"publish","type":"post","link":"https:\/\/bikehub.co.za\/news\/trailwolf-a-new-kind-of-bike-shop-r5415\/","title":{"rendered":"TrailWolf: A new kind of bike shop"},"content":{"rendered":"<p>Bikes shops have certainly changed over the years. Gone are the days of visiting grimy, pokey dens rammed with dikwiels and tyre bins, after a drive to an obscure suburb. Ushering in the modern era of bike retail, one such shop has opened where people actually ride bikes \u2013 TrailWolf.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-23948300-1471373051.jpeg\" data-fileid=\"783108\" data-fileext=\"jpeg\" rel=\"\"><img decoding=\"async\" data-fileid=\"783108\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-23948300-1471373051.jpeg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-23948300-1471373051.jpeg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">Photo credit: Hendrik Steytler<\/span><\/p>\n<p>This is exactly what founders Shaun Oosthuizen and Andre Bezuidenhout had in mind. \u201cWe started this business wanting to offer a full service to customers \u2013 a cool test track was first and foremost, but also good advice, coaching facilities, a skills clinic, showers and of course the best workshop around,\u201d says Oosthuizen.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-56716900-1471373030.jpeg\" data-fileid=\"783106\" data-fileext=\"jpeg\" rel=\"\"><img decoding=\"async\" data-fileid=\"783106\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-56716900-1471373030.jpeg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-56716900-1471373030.jpeg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">Photo credit: Hendrik Steytler<\/span><\/p>\n<p>Situated inside the Wolwespruit MTB &amp; Trail Park, visitors to TrailWolf will see some exciting brands on display \u2013 with the likes of Yeti, Pyga and SwiftCarbon gracing the industrial-style 600sqm space. SwiftCarbon South Africa\u2019s general manager Charles Keey says, \u201cThis is a really cool place for customers to see and touch the bikes, and for us it works well with our direct to consumer business model \u2013 we\u2019re setting up technical and demo centres around the country and with Shaun\u2019s passion and knowledge of the bike industry, TrailWolf is the perfect partner.\u201d Like a shop-in-shop concept, a brand can show off a full range, and when a customer takes the plunge, a brand new bike arrives, set up and ready to go within two days.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-41806700-1471373044.jpeg\" data-fileid=\"783107\" data-fileext=\"jpeg\" rel=\"\"><img decoding=\"async\" data-fileid=\"783107\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-41806700-1471373044.jpeg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-41806700-1471373044.jpeg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">Photo credit: Hendrik Steytler<\/span><\/p>\n<p>TrailWolf offers demo rides to those wanting to test the wares on offer. Keey says, \u201cIt\u2019s something that\u2019s been sorely lacking in the industry \u2013 like with cars, if someone\u2019s spending a small fortune on a bike, it\u2019s good to try it out first to see if it suits their kind of riding.\u201d With Wolwespruit\u2019s network of trails, including some flowing singletrack, climbing, a pump track and even a jump line, there\u2019s plenty of terrain to put a bike through its paces. With road bikes, customers are able to take a model away for a couple of days and try it out on their favourite (Strava) route.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-20699000-1471373061.jpeg\" data-fileid=\"783109\" data-fileext=\"jpeg\" rel=\"\"><img decoding=\"async\" data-fileid=\"783109\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-20699000-1471373061.jpeg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-20699000-1471373061.jpeg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">Photo credit: Hendrik Steytler<\/span><\/p>\n<p>Like many success stories, it all began in a garage. Speaking at their Bikes &amp; Brews event last Friday, Oosthuizen reflected, \u201cFive years ago, it started with a bunch of guys servicing bikes \u2013 Tool Up Cycles. I joined a couple of years ago, and now we have this incredible, new kind of retail space in a bike\u2019s natural habitat! We\u2019ve used wood and steel, with glass \u2013 a nice and open feel for customers to experience the environment. It\u2019s a cool moment for us.\u201d<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-90535100-1471373070.jpeg\" data-fileid=\"783110\" data-fileext=\"jpeg\" rel=\"\"><img decoding=\"async\" data-fileid=\"783110\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-90535100-1471373070.jpeg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-90535100-1471373070.jpeg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">Photo credit: Hendrik Steytler<\/span><\/p>\n<p>Visit TrailWolf at <a href=\"http:\/\/www.trailwolf.co.za\" rel=\"external nofollow noopener\" target=\"_blank\">www.trailwolf.co.za<\/a> or in real life at 501 Jochemus St, Erasmuskloof, Pretoria, Monday to Sunday. 012 942 9509.<\/p>\n<p><a href=\"https:\/\/vimeo.com\/177807127\" rel=\"external nofollow noopener\" target=\"_blank\">https:\/\/vimeo.com\/177807127<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bikes shops have certainly changed over the years. Gone are the days of visiting grimy, pokey dens rammed with dikwiels and tyre bins, after a drive to an obscure suburb. Ushering in the modern era of bike retail, one such shop has opened where people actually ride bikes \u2013 TrailWolf. Photo credit: Hendrik Steytler This [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":40771,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[335,279,2336,873,2337],"featured_location":[],"class_list":["post-17727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-pyga","tag-swiftcarbon","tag-trailwolf","tag-wolwespruit","tag-yeti"],"_links":{"self":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/comments?post=17727"}],"version-history":[{"count":0,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17727\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media\/40771"}],"wp:attachment":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media?parent=17727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/categories?post=17727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/tags?post=17727"},{"taxonomy":"featured_location","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/featured_location?post=17727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}