{"id":17638,"date":"2016-09-08T09:45:00","date_gmt":"2016-09-08T08:45:00","guid":{"rendered":"https:\/\/bikehub.co.za\/news\/2016\/09\/08\/asg-acquires-transcape-mountain-bike-race-r5531\/"},"modified":"2023-02-08T07:42:30","modified_gmt":"2023-02-08T07:42:30","slug":"asg-acquires-transcape-mountain-bike-race-r5531","status":"publish","type":"post","link":"https:\/\/bikehub.co.za\/news\/asg-acquires-transcape-mountain-bike-race-r5531\/","title":{"rendered":"ASG acquires TransCape mountain bike race"},"content":{"rendered":"<p>ASG Events have acquired a controlling stake in the TransCape multistage mountain bike race, it was announced this week.<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-22094300-1473327900.jpg\" data-fileid=\"797329\" data-fileext=\"jpg\" rel=\"\"><img decoding=\"async\" data-fileid=\"797329\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-22094300-1473327900.jpg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-22094300-1473327900.jpg\" title=\"\"><\/a><span class=\"italic text-sm text-slate-500 block mt-1 mb-4\">TransCape participants traverse some of the most scenic and rugged mountain biking terrain in South Africa. Photo: Jacques Marais<\/span><\/p>\n<p>The seven-day event across the width of the Western Cape will be added to the company\u2019s repertoire of partnership events, which include flagship races such as the Bestmed Tour of Good Hope, Liberty Encounter Series and Sanlam MTB Invitational.<\/p>\n<p>ASG Events chief executive Wynand de Villiers said they were looking forward to building on the success story of the 675km endurance event.<\/p>\n<p>\u201cIt fits in nicely with our current offering for high net worth individuals in the mountain bike stage race sphere.<\/p>\n<p>\u201cWe believe strongly it will set the benchmark for seven-day stage races on the African continent.\u201d<\/p>\n<p>With stages ranging between 70 and 130km, the event targets riders who have a measure of technical ability and who are looking to enjoy the experience.<\/p>\n<p>De Villiers said the route took in some of the most scenic but notoriously rugged and challenging mountain biking terrain South Africa has to offer.<\/p>\n<p>\u201cIt really is an incredible journey that will test your limits.\u201d<\/p>\n<p><a class=\"ipsAttachLink ipsAttachLink_image\" href=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-26874900-1473327883.jpg\" data-fileid=\"797328\" data-fileext=\"jpg\" rel=\"\"><img decoding=\"async\" data-fileid=\"797328\" class=\"ipsImage ipsImage_thumbnailed\" alt=\"ccs-62657-0-26874900-1473327883.jpg\" src=\"https:\/\/wp-media.bikehub.co.za\/production\/uploads\/2023\/02\/ccs-62657-0-26874900-1473327883.jpg\" title=\"\"><\/a><\/p>\n<p>He said the TransCape was a full-service tour, which meant participants\u2019 on and off the bike needs would be met throughout.<\/p>\n<p>\u201cThis includes on-road nutritional, technical and medical support, three meals a day, hotel and guest house accommodation and transfers between stages.\u201d<\/p>\n<p>Race founder Lenore Collett said she started dreaming of a mountain bike event that would capture the incredible journey through what she termed \u201cthe most spectacular corner\u201d of the country.<\/p>\n<p>\u201cMy vision was to create a premium event that delivers a stern challenge on the bike and a luxury experience off it.<\/p>\n<p>\u201cWe are proud of what we have achieved with our first two events, but we realised that we needed to partner with likeminded businesses to take our vision to the next level.<\/p>\n<p>\u201cThis is why I\u2019m excited about the partnership with ASG. They have a wealth of knowledge and experience in event management and share our vision for the future.<\/p>\n<p>\u201cI have no doubt that the TransCape is now well positioned.\u201d<\/p>\n<p>The race, which starts in Knysna and finishes in Franschhoek, takes in the Garden Route, Klein Karoo, Overberg and Winelands regions.<\/p>\n<p>For more info, go to <a href=\"http:\/\/www.transcapemtb.co.za\" rel=\"external nofollow noopener\" target=\"_blank\">http:\/\/www.transcapemtb.co.za<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASG Events have acquired a controlling stake in the TransCape multistage mountain bike race, it was announced this week. TransCape participants traverse some of the most scenic and rugged mountain biking terrain in South Africa. Photo: Jacques Marais The seven-day event across the width of the Western Cape will be added to the company\u2019s repertoire [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":40404,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[650,2250,762],"featured_location":[],"class_list":["post-17638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-asg","tag-asg-events","tag-transcape"],"_links":{"self":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/comments?post=17638"}],"version-history":[{"count":0,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/posts\/17638\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media\/40404"}],"wp:attachment":[{"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/media?parent=17638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/categories?post=17638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/tags?post=17638"},{"taxonomy":"featured_location","embeddable":true,"href":"https:\/\/bikehub.co.za\/news\/wp-json\/wp\/v2\/featured_location?post=17638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}