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SCICON at the 94.7 Ride Joburg Lifestyle Expo

Scicon Sports, known for its focus on designing and manufacturing high-quality sports equipment, particularly in the field of cycling. Recognized for their innovative solutions in the cycling industry, with a specialisation in bike bags and cases for travel, as well as other cycling accessories including Sports Performance eyewear. This Black Friday, Scicon is offering some […]

Events

ASG Group acquires USA mountain bike company, Ellsworth

The ASG Group, which operates globally in the bike industry through offices in Italy, South Africa and the USA, have announced the acquisition of Californian mountain bike brand, Ellsworth. From left to right: Heinrich Dannhauser (ASG Ceo), Tony Ellsworth (Founder & Designer), Claudio Fantin (ASG Marketing Strategist). “ASG have been distributing Ellsworth mountain bikes in […]

Events

New concept in store for Paarl cyclists

Cyclists visiting the Boland region will soon have access to a wide-ranging specialist outlet when the ASG Concept Store opens in Paarl on November 21. The ASG Store, which will specialise in bikes and accessories, will have a soft opening in Paarl on November 21. Photo: Supplied. Managed by well-known South African professional cyclist Hanco […]

Events

ASG acquires TransCape mountain bike race

ASG Events have acquired a controlling stake in the TransCape multistage mountain bike race, it was announced this week. TransCape participants traverse some of the most scenic and rugged mountain biking terrain in South Africa. Photo: Jacques Marais The seven-day event across the width of the Western Cape will be added to the company’s repertoire […]

Events

Interview: Gary Blem – Head Mechanic for Team Sky

The team at ASG invited Gary Blem, the Head Mechanic at Team Sky, to the 2015 Standard Bank Africa Cycle Fair. We got the opportunity to sit down with Gary for a few questions. It turned out that we had a lot to ask Gary and a few questions quickly turned into a full blown […]

Events

White wins first Walkerville ultra

Nic White showed his enduring class in a testing two-man sprint to take the victory in the first ever ultra-marathon at the Bestmed Walkerville MTB Classic, presented by ASG, in Gauteng on Saturday. The 80km race kicked off the mountain biking component of the new Bestmed National Cycling Series, putting ex-African road champion White at […]